Real estate brokers and prospective buyers will be able to take live, interactive tours of Martha’s Vineyard homes on Zoom starting Tuesday, said Debra Taylor, president of the LINK multiple listing service for Island properties.
“We’re trying to salvage the spring market in a safe way,” Ms. Taylor told the Gazette, noting that spring and fall are the busiest times for real estate sales.
“There are numerous homeowners who are so anxious to get their properties seen by brokers,” she said.
Normally, LINK holds weekly tours of newly-listed properties for Island real estate agents, but those were suspended in March due to the pandemic, Ms. Taylor said.
Waiting until the governor’s mandate on gatherings is lifted risks a bottleneck when broker tours do resume, she said.
“Our fear was that there would be too many homes for the LINK tour and it would be overwhelming and unmanageable,” Ms. Taylor said.
The Zoom videoconference platform will allow brokers to participate remotely in tours conducted by the listing agents, who will be at the homes with mobile devices, she said.
“We’re offering the same format and technology for brokers to use to offer public open houses,” Ms. Taylor said.
Each tour and open house will be moderated by a host, provided by the broker or by LINK, who will gather questions from participants and relay them to the agents at the homes.
Only unoccupied residences are eligible for the interactive tours and open houses, Ms. Taylor said.
Comments (1)
Comments
Comment policy »