Camp Jabberwocky, the unique Island sleepaway camp for people with disabilities, has been chosen as this year’s beneficiary of the Vineyard Gazette’s annual holiday subscription promotion.

For each print and online subscription the Gazette receives from now until Jan. 31, the newspaper will donate $15 to Camp Jabberwocky to ensure that the pleasures of an Island summer vacation, Jabberwocky-style, is available to anyone who wants it, regardless of physical, mental or financial condition.

The subscription offer coincides with a series of stories the Gazette will be running on living with disabilities on Martha’s Vineyard. The series began last week with a story about Camp Jabberwocky’s 65th anniversary celebration.

“Camp,” as it is known by campers and volunteer counselors alike, was founded in 1953 by Helen Lamb, a speech pathologist who had the audacious idea that children with cerebral palsy should be able to participate in activities like anyone else. Campers swim, go horseback riding, put on plays and memorably march in the Edgartown Fourth of July parade.

This is the third year that the Vineyard Gazette has pledged to donate to an Island charity instead of offering a gift to new and renewal subscribers to the newspaper. Last year, the Gazette raised $11,000 to Island Grown Initiative to coincide with a series on hidden hunger on Martha’s Vineyard. The year before, the Martha’s Vineyard Shellfish Group received $9,000 to buy seed clams, part of a campaign to raise awareness about nitrogen pollution in Island ponds.

To take advantage of this offer, sign up online at vineyardgazette.com.